Rex Healthcare Foundation           Donor Booklet 

Calling Neighbors to Help Neighbors

You + Compassionate Care + Leading Technology = filling the gap for patients in need through the Rex Foundation.

Rex Healthcare Foundation

Imagine going through cancer treatment but you can’t afford the anti-nausea medicine.

Imagine you are 13 and your mom is dying of a disease, but your dad is out of the picture.


Serious illness or hospitalization can stretch finances and mental anxiety to the breaking point. This gap is where The Rex Healthcare Foundation steps in. The foundation’s yearly activism for donations from its committed community of supporters is a crucial one. But how do you compel people to give from their heart?

Petrie Creative developed concepts and an iconic symbol that emphasized the ‘you’ in their equation of the foundation’s success: Compassionate Care + Leading Technology + You.


concept + visuals   /   messaging   /   supporting graphics  /  illustration